Privacy and Policies

Introduction

This Privacy Policy outlines the procedures regarding the collection, use, and protection of personal data pertaining to our users and customers, irrespective of the medium (online or offline) through which you engage with us. 


Cookies Usage

For information regarding our use of cookies and similar tracking technologies that may be utilized on users' devices, we encourage you to review our Cookie Policy. 


Transparency And User Rights

We prioritize transparency in our data practices to empower you with a clear understanding of how your personal data is processed, as well as the rights afforded to you under applicable data protection laws. The following points summarize our commitment to data transparency:

• This Privacy Policy is readily accessible for your review at any time, ensuring you are informed about our data practices.

• Additional details regarding the use of your personal data will be provided during your interactions with us. 
 
Definitions

For the purpose of this Privacy Policy, we employ the following terminology

• Platform: Refers to any channel or medium, whether digital or physical, through which you interact with us. The primary channels include o Website: Our official online site.

o App: This includes the mobile application installed on your device and any other applications that may be part of our Platform.

o Physical Stores: Our brick-and-mortar retail locations. 
 
1. Who Controls Your Personal Data? 

SAINTLY TRENDS PRIVATE LIMITED which operates within India for the sales of Saintly Brand products. Postal Address: C-51, Ground Floor, Hosiery Complex, Phase 2, Noida, Uttar Pradesh-201305, India Email: contact@saintly.in

Collectively referred to as "We," "Us," Saintly Trends Private Limited are controllers of your personal data. This designation implies that we are responsible for the processing and safeguarding of your personal information in accordance with applicable data protection regulations. 


2. Purpose of Processing Your Personal Data

In compliance with the Indian data protection laws, including the Information Technology Act, 2000, and the rules and regulations made thereunder, we process your personal data for specific and lawful purposes as detailed below. Depending on the purpose for which your personal data is collected and processed, the types of data processed may include:

• Identity Data: This may include your name, surname, gender, image, language, and the country from which you interact with us, as well as your contact information.

• Financial and Transaction Data: This may include your payment details, purchase information, orders, returns, and related financial transactions.

• Connection and Browsing Data: This may include geolocation data, device identification numbers, and data related to your interaction with our website.

• Commercial Data: This may include your subscription information for newsletters or other marketing communications.

• Preference Data: This may include information about your tastes and preferences. 

Please note that when you provide personal data to access certain services or functionalities on our platform, certain fields will be marked as mandatory, as this information is necessary to provide the requested service. Failure to provide such mandatory data may prevent you from registering as a user or accessing certain services or functionalities.

In certain cases, we may receive your data from a third party, such as when a friend sends you a gift card or makes a purchase on your behalf. In such instances, your data 
will only be processed for the purpose of fulfilling the service, as explained in this Privacy Policy.

Additionally, we may collect data passively through cookies and similar technologies on our platform and in communications with you. By using our platform and agreeing to our terms, you consent to such passive data collection in accordance with applicable laws and our Cookie Policy.

Purpose and Basis for Processing 

Depending on how you interact with our platform and the services or products you use, your data will be processed for the following purposes: 

• User Registration Management: If you register as a user, we process your data to authenticate your identity and grant access to the platform's features. All activity related to your account will be retained to provide a complete overview of your interactions with the platform. 

Social logins (e.g., through social networks) may import data from third parties, such as your name, email, and public profile information, subject to the terms and conditions of the third party's privacy policy.

• Contractual Obligations: When you enter into a purchase or service contract with us, we process your data to: o Contact you with updates and notifications related to the purchased products or services. 

o Manage payments, deliveries, returns, and exchanges. 
o Prevent fraudulent activity, including unauthorized use of the platform or products. 
o Issue invoices and receipts for purchases. 
o Provide additional services such as gift card management, location-based services (subject to your consent). 
 
• Customer Service Requests: When you contact our customer service, we process only the data necessary to handle your request. Communication through third-party platforms like WhatsApp or social media may require sharing your data with those platforms, subject to their privacy policies.

• Marketing: Subject to your consent, we may process your data to: o Personalize our services and recommendations based on your purchase and browsing history.

o Send you newsletters and marketing communications (you can opt-out at any time). 
o Display ads related to your preferences on social media and other platforms, using data-sharing agreements with third parties where applicable. 
o Conduct promotional activities, such as contests, and feature your images on our platforms with your explicit consent. 
 
• Usability and Quality Analysis: We process browsing data for analytics and statistical purposes to enhance the user experience on our platform and perform quality surveys to improve customer satisfaction. 
 
3. Legal Basis for Processing Your Data

In compliance with Indian data protection laws, we process your personal data based on the specific purposes for which it is collected, as outlined below: 

a) User Registration on the Platform:
 
• Legal Basis: Processing your personal data is necessary for fulfilling the contractual obligation of managing your user registration on the Platform. Without this data, we cannot facilitate your registration or manage your account.

• Additionally, we have a legitimate interest in linking your account to your purchases and other activity across the platform, ensuring a seamless experience.

• If you log in using a social network, we are permitted to process your data based on the consent you provide by authorizing the transfer of data from that social network.
 
b) Performance of Purchase or Services Contract:
 
• Legal Basis: We process your data to fulfil the contractual requirements necessary for executing the purchase or service agreement between you and us.

• In certain cases, processing is based on your consent, such as storing payment information for future purchases or processing location data to provide specific services when you visit our physical stores.

• We also have a legitimate interest in conducting fraud detection and prevention measures to protect all parties from unauthorized use of the Platform.
 
c) Customer Support:

• Legal Basis: When you contact us, we process your data to fulfil our contractual obligations, such as handling issues related to your orders. 

• We also have a legitimate interest in responding to queries or support requests, as this benefits both parties by facilitating efficient resolution of issues.

• In cases related to exercising your legal rights or addressing claims, we process your data to comply with our legal obligations.
 
d) Marketing:
 
• Legal Basis: We process your data for marketing purposes based on the consent you provide, such as when you agree to receive promotional communications or participate in marketing activities.

• For personalized services and content, we also have a legitimate interest in profiling based on your preferences and previous interactions to enhance your user experience.

e) Usability and Quality Analysis:

• Legal Basis: We process your data based on our legitimate interest in analyzing the usability and quality of our Platform to improve the user experience, which is beneficial to both you and us in delivering a high-quality service. 
 
Each purpose for data processing is grounded in a legal basis that complies with applicable Indian data protection laws, ensuring transparency and protection of your rights.


 
4.Retention of Your Personal Data

In accordance with applicable data protection laws in India, the duration for which we retain your personal data depends on the purposes for which it is processed, as outlined below:

• Platform User Registration Management We will retain and process your personal data for as long as you remain a registered user. Upon de-registration or opting out, we will cease processing your data.

• Execution of Purchase or Services Contracts We will retain and process your personal data for the period necessary to complete the purchase or service transaction, including handling any returns, complaints, or disputes. For payment data stored for future transactions (where this feature is available), processing will continue until you revoke this consent.

• Customer Support We will process and retain your data for as long as is necessary to address and resolve your request or query.

• Marketing We will process and retain your data for marketing purposes until you withdraw your consent by unsubscribing from newsletters or other promotional communications. Personalized advertising data will be processed until you modify your device, browser, or cookie settings to revoke permission. For promotional campaigns, data will be retained for six (6) months following the conclusion of the campaign.

• Usability and Quality Analysis We will process your data for quality assessment and surveys only as required, or until the data is anonymized. 
 
After the fulfillment of the above purposes, we will securely store your data for the period during which any legal liability may arise from such processing, as required by applicable laws. Once the statutory retention period expires, we will delete your personal data in accordance with applicable legal and regulatory requirements. 
This policy ensures that your personal data is retained only as long as necessary for legitimate business or legal reasons, in compliance with the Indian data protection framework.


 
5. Disclosure of Personal Data to Third Parties

In accordance with the applicable data protection laws of India, we may share your personal data with third parties to fulfill the purposes outlined in this Privacy Policy. The data will be shared only with entities that are essential to the provision of services and may include:

• Financial institutions for payment processing;

• Anti-fraud entities for detection and prevention of fraudulent activities.

• Technology and analytics service providers for improving platform functionality and performance.

• Logistics, transport, and delivery service providers, including their associated partners.

 
• Customer support service providers for managing inquiries and complaints.

• Marketing and advertising agencies, including social media partners, for promotional purposes. In certain cases, these entities may act as joint data controllers. 


 
Disclosure to Government, Regulatory, and Law Enforcement Authorities

We may be required to disclose your personal data to government authorities, regulatory bodies, or law enforcement agencies in compliance with legal obligations, inquiries, investigations, or proceedings. Such disclosures will be carried out in accordance with applicable Indian laws. Where permissible, and unless it would hinder the prevention or detection of a crime, we will notify you of any such requests before responding. 
International Data Transfers

In certain cases, third-party service providers are located outside India may not offer the same level of data protection as within India. We ensure that your data is transferred with appropriate safeguards.

Data Sharing with Parent Company

We may share your personal data with our parent company, Saintly Trends Private Limited for regulatory compliance and corporate governance purposes, in accordance with legal requirements.

Business Transfers or Reorganization

In the event of a business sale, merger, or corporate restructuring, your personal data may be transferred to the acquiring entity or prospective buyer, either within or outside the Saintly Trends Group. We will make reasonable efforts to ensure that the recipient uses your data in line with our Privacy Policy and applicable laws. 
Cross-Market Use of Platform

If you use our services across different markets (e.g., by creating user accounts in multiple marketplaces, regions, authorized channel partners etc.), we may transfer your data to entities operating in those markets to fulfil the purposes outlined in this policy. We consider this necessary to fulfil our mutual interests and preferences.

6. Your Rights Regarding the Processing of Personal Data

We are committed to maintaining the confidentiality of your personal data and ensuring that you can exercise your rights under the applicable data protection laws, including but not limited to the Information Technology Act, 2000, and relevant rules under Indian 
law. You may exercise your rights free of charge by emailing us at info@saintly.in, specifying the reason for your request and the right you wish to exercise. To verify your identity, we may request additional documentation, such as a copy of an identity proof. 
Additionally, you may also manage your privacy preferences directly through certain services or platforms we offer. Subject to the legal grounds and purposes for which we process your data, you have the following rights:

• Right to Access: You have the right to request access to your personal data that we hold. If you are a registered user, you can also review this information within your online account.

• Right to Rectification: You may request correction of your personal data if it is inaccurate or incomplete. Registered users can update their personal details through their account settings. Please ensure that all data you provide is accurate and promptly updated if there are any changes. Any provision of incorrect or incomplete data may result in liability for damages incurred by the Platform or third parties.

• Right to Erasure: You have the right to request deletion of your personal data when it is no longer required for the purposes for which it was collected or when we are no longer legally permitted to retain it.

• Right to Restrict Processing: You may request that we limit the processing of your personal data in certain circumstances, such as when the data is no longer necessary for processing, but you wish for us to retain it longer than usual.

• Right to Withdraw Consent: If you have provided consent for the processing of your personal data, you have the right to withdraw your consent at any time. This can be done through your account settings or by sending an email to the address provided. Withdrawal of consent will not affect the legality of any processing carried out before the withdrawal.

• Right to Data Portability: When the processing of your data is based on your consent or a contract, you can request the transfer of your personal data in a structured, commonly used, and machine-readable format to another entity without obstruction.

• Right to Object: If we process your data based on our legitimate interests, you have the right to object to such processing.

Additionally, if you do not wish for us to share your data for advertising purposes, you can opt-out by adjusting your device settings, browser or cookie settings, reviewing privacy settings on social media platforms, or contacting us directly via email.

Finally, if you believe your rights under applicable data protection laws have been violated, you have the right to lodge a complaint with a data protection authority, including Indian regulatory authority for data protection matters.

This statement complies with the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011, and other applicable data protection regulations.
 
7. Processing of Third-Party Data:

When you provide us with personal data of third parties, or when a third party has provided us with your personal data, we will process such data solely for the purpose of fulfilling the requested services or functionalities. This may include actions such as the activation and dispatch of Gift Cards, management of Gift Voucher applications, or authorizing third parties to collect orders on your behalf at our stores or partner locations.

By providing us with third-party personal data, you confirm that you have informed the individual(s) of the relevant purposes and the manner in which we will process their data. If we receive your personal data from a third party as part of a service or feature requested by one of our users, we will use this information in accordance with the purposes outlined in our Privacy Policy. A link to this policy will be provided in all related communications.
 
8. Protection of Your Personal Data

We acknowledge that maintaining information security is a critical component of data privacy. While it is not possible to guarantee absolute security for any data transmission (including via the Internet or other digital platforms), we employ a variety of commercially reasonable physical, technical, and procedural safeguards to protect personal data from unauthorized access, use, disclosure, modification, or destruction, in compliance with applicable data protection laws.

9. Changes to the Privacy Policy

We reserve the right to modify or update the contents of this Privacy Policy at our discretion. Any significant changes will be communicated to you through various methods on the Platform (e.g., a banner, pop-up, or push notification), or via email if the amendments materially affect your privacy rights. You will have the opportunity to review, assess, and, if necessary, object to or unsubscribe from any affected services or functionalities. We encourage you to periodically review this Privacy Policy to stay informed of any minor revisions or functional enhancements. 
 
10. Cookies Information

We utilize cookies and similar technologies to enhance your experience on our platform, gain insights into how you interact with our services, and, in certain cases, provide tailored advertisements based on your browsing patterns. For more detailed information about the cookies and similar technologies we employ, their purposes, how to manage your preferences, and other relevant details, please refer to our Cookies Policy.

 

Contact Us for Any Queries
For any questions or concerns regarding your order's shipping, feel free to reach out:

📩 Email: info@saintly.in
📞 Customer Care: +91 7477 00 22 99
📍 Customer Support Hours: Monday – Saturday | 10:00 AM – 5:00 PM IST